Pious is a flash sales, e-commerce marketplace for sustainable goods. Pious works with environmentally conscious, ethical brands to deliver their products at an off-price to consumers who care.
Design leader of responsive digital marketplace experience and packaging. Built an identity manual to effectively empathize, communicate and reach a niché market across voice, visual and micro interactions. Defined the differentiating value prop that empowers consumers, sustainable businesses, and nonprofits known as Pious' Virtuous Cycle.